Head
of Golf

As an avid golfer and wholesaler of golf equipment, Olivier has in–depth knowledge of the international market and a keen sense of club design. His expertise allows him to closely oversee the development of the clubs.

“Golf is a wonderful game, but like many things today, it has become too complicated”, says Olivier Widrig. For this reason, Golfyr adopted a new approach. Rather than focusing on the best players, Golfyr pursued a “bottom-up” strategy, emphasizing playability, simplicity, and accessibility to make the game easier and more enjoyable.

This unique perspective emerged from integrating diverse expertise, both from golfers and non-golfers. A playful approach and questioning of traditional mechanisms led to a disruptive solution. The revolutionary design and material of Golfyr clubs deliver better results, bringing the “Origins of the Game” back into focus. Experience golf with newfound ease and relaxation — golf made easy.