Golf is a sport rooted in tradition. But sometimes, bold innovation is needed to push the game forward. That’s exactly what we’re aiming for with our 7>14 approach: instead of carrying 14 clubs, we focus on a carefully curated set of seven specially designed clubs. But 7>14 is more than just a reduction in numbers – it’s a new way to play golf: more efficient, more intuitive, and ultimately, more enjoyable.
7>14 explained: Streamlined golf – maximum performance
Through extensive data analysis and detailed course studies, we discovered that seven clubs are enough to handle all essential game scenarios. This simplified setup not only makes the game more straightforward but also reduces decision fatigue – a benefit that can directly enhance performance on the course.
Thanks to our innovative Carbonics Technology, the 7>14 concept became a reality. By using carbon as the core material, we unlocked new possibilities in club design: optimal weight distribution, maximum stability, and enhanced forgiveness. The result? This creates a set that offers impressive versatility with fewer clubs.
Less is more: The philosophy behind our concept
Golf is not just a technical game – it’s a mental challenge. 7>14 means focusing on what truly matters. With fewer clubs, players experience greater mental clarity, smoother game flow, and a stronger connection to their playing style.
Rather than getting lost in endless choices, players are encouraged to trust their instincts and embrace their creativity on the course. 7>14 isn’t a restriction – it’s a conscious decision to focus on what brings more enjoyment and flow to the game.
A new golf experience for everyone
At the heart of 7>14 is a player-first philosophy. It’s not about how many clubs you carry, but how they enhance your overall experience and enjoyment of the game. By simplifying the setup, we offer a golf experience that feels more intuitive, focused, and consistent – allowing players to fully immerse themselves in the game.
Other Articles
