Discover more

Seven
to own it all

The #sevenclubgame emerged from a central question: “How can we maximise people’s enjoyment on the course?” After years of engineering and testing, a set of seven clubs was born. Our Carbonics Technology forms the foundation of every club — giving us complete design and weight distribution flexibility to create the most forgiving golf clubs on the market, tailor-made to cover every scenario you might encounter on the course.

Our Approach

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Forgiveness

There’s nothing quite like the feeling of knowing your equipment has your back. Our carbon hollow body allows us to place weight exactly where it benefits you most — so no matter the swing, no matter the moment, you can step up to the ball with confidence.

Simplicity

Confidence changes everything. When you trust what’s in your hands, the game feels simpler, more enjoyable. We built the our set so you could leave the doubt behind — seven clubs, every situation covered, every decision already made. So you can stop overthinking and just play the game you love.

Joy

Golf is meant to stay with you for life. But physical strain takes its toll. We are here to extend your golfing life. Carbon absorbs impact the way no metal can, protecting your body with every swing, every round, every year. Because life’s too short not to have fun.

Golf

Reimagined

Before technique, there is movement. Before equipment, there is instinct. Golf is meant to be played this way — naturally, intuitively, joyfully. Seven carbon clubs, engineered to get out of your way and let you play. This is instinctual golf.

We call it
the #sevenclubgame

Our patented Carbonics Technology sets a new standard in golf, delivering unmatched performance and exceptional forgiveness. Designed with the unique benefits of carbon, these clubs optimize ball flight and elevate every aspect of your game. Each of the seven clubs is expertly tailored to master one specific moment on the course – from powerful drives and pinpoint approaches to perfectly controlled putts.

INFO

Each club is engineered for a different situation on the course. Swipe to discover all seven clubs on the map.

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The Opener
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The Opener is designed for all golfers to open the game and to keep them on the fairway.

The Mover
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As the name suggests, the Mover helps you to move forward in the game. Also perfect for great tee shots.

The Riser
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When you’re in a position to attack the green, the focus shifts to the short game and distance gives way to precision.

The Pitcher
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Spin is crucial in short game. Now you’re targeting the pin, the Pitcher helps you to land the ball close to the flag.

The Maker
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The Maker helps you keep your cool during the difficult final stage so you can head to the next hole full of confidence.

The Saver
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It’s all in the name: the Saver is there to get you out of trouble in the short game.

The Butler
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The Butler is the most versatile companion. The wide sole helps to glide through any ground conditions.

 
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Full Carbon

Hollow-Body

The patented carbon hollow body forms the very foundation of every clubhead. Because carbon behaves elastically where metal is rigid, the entire club absorbs and releases energy far more efficiently than any conventional iron — so off-centre hits still fly straight, slower swings still generate distance, and every strike performs closer to your best one.

  • Maximum energy transfer from club to ball
  • High Smash Factor

  • Absorbs and disperses impact before it reaches your body

  • Significantly reduces strain on your wrists, elbows and back

  • Designed to extend your golfing life

Your advantage on the course

Drastically better results on off-centre hits and slower swing speeds — more distance, more consistency, less effort.

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Optimized

Weight Distribution

Because carbon is so lightweight, 70% of the total clubhead weight is freed up to be placed exactly where it benefits you most. For each club, that means individual weight distribution tuned to its specific purpose on the course — maximising stability, reducing twisting on off-centre hits, and delivering a swing that feels balanced from the first stroke to the last.

  • Hitting zone twice as large as with traditional irons
  • Significantly reduced energy loss on off-center hits
  • Consistent high ball speeds even outside the traditional sweet spot

  • Increases MOI by up to 80% compared to traditional irons
  • Reduces twisting on off-center hits
  • Decreases side dispersion by half
Your advantage on the course

A more stable swing and 50% less side dispersion.

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Our Clubs

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The Opener is designed for all golfers to open the game and to keep them on the fairway.

As the name suggest, the Mover helps you to move forward in the game. Also perfect for great tee shots.

When you’re in a position to attack the green, the focus shifts to the short game and distance gives way to precision.

Spin is crucial in short game. Now you’re targeting the pin, the Pitcher helps you to land the ball close to the flag.

The Maker helps you keep a cool head during the challenging final stretch, so you can approach the next hole with confidence.

The Butler is the most versatile companion. The wide sole helps to glide through any ground condition.

It’s all in the name: the Saver is there to get you out of trouble in the short game.

Who is the

#sevenclubgame for?

It’s for golfers who:

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Love the game, but are tired of suffering for it.

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Want confidence over the ball, not complexity in the bag.

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Believe their best years on the course are still ahead of them.

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Know that life is too short not to enjoy every round.

Alfredo Häberli holding two golf balls in front of him as if they were eyes
Alfredo Häberli holding two golf balls in front of him as if they were eyes
Alfredo Häberli holding two golf balls in front of him as if they were eyes

Make sure you don’t miss a Hit

Always stay on the fairway and subscribe to our newsletter.